How can i describe a scary doll using personification and similes?

I am writing a gothic novel and i need to describe a scary doll using personification and similes. Any other toy descriptions would be helpful aswell,|||His cold eyes stared at me, fixated on mine as they filled with tears. His silver hair shone in the moonlight which filled the room like a flood from the window. His unusual, freakish, never ending smile sent shivers down my back, like a spider crawling along my spine as he laughed at my fear.